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    <loc>https://www.tonymcauliffe.com/blog/why-did-i-kickstart-this-website</loc>
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      <image:title>The blog - Why did I kick this site into gear? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>The blog - Why did I kick this site into gear? - Make it stand out</image:title>
      <image:caption>In May 2025 I was listening to the 'Between Two Beers’ podcast. More specifically, their Accidental Business Owners offshoot poddy, in which it seemed Di Foster was ripping one of the hosts - Seamus Marten - to shreds. Something she said in that podcast piqued my interest. Which generated a spark. Which moved me to craft this site.</image:caption>
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      <image:title>The blog - WHO drew the curtain on COVID-19* - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
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      <image:title>The blog - WHO drew the curtain on COVID-19* - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>The blog - WHO drew the curtain on COVID-19* - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/683b717a012a021fa068ff98/58290334-ad0a-43d3-88ce-02547e79b03c/IMG+-+4+-+Covid+19+%288+of+9%29.jpg</image:loc>
      <image:title>The blog - WHO drew the curtain on COVID-19* - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/683b717a012a021fa068ff98/754fbee6-9db7-44ee-91c6-33006072ed17/IMG+-+4+-+Covid+19+%285+of+9%29.jpg</image:loc>
      <image:title>The blog - WHO drew the curtain on COVID-19* - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/683b717a012a021fa068ff98/300befd5-4fcd-4427-860c-bdc387e4288b/IMG+-+4+-+Covid+19+%282+of+9%29.jpg</image:loc>
      <image:title>The blog - WHO drew the curtain on COVID-19* - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>The blog - WHO drew the curtain on COVID-19* - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>The blog - WHO drew the curtain on COVID-19* - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>The blog - WHO drew the curtain on COVID-19* - Make it stand out</image:title>
      <image:caption>On 5 May 2023, the head of the UN World Health Organisation (WHO) declared an end to COVID-19 as a public health emergency. The WHO chief first made it a public health emergency of international concern on 30 January 2020.</image:caption>
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    <image:image>
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      <image:title>The blog - WHO drew the curtain on COVID-19* - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>The blog - WHO drew the curtain on COVID-19* - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
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      <image:title>The blog - WHO drew the curtain on COVID-19* - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <loc>https://www.tonymcauliffe.com/blog/how-i-ended-up-owning-the-otago-peninsula</loc>
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      <image:title>The blog - I own the Otago Peninsula* - Make it stand out</image:title>
      <image:caption>The Tripadvisor Travellers’ Choice award I (evidently) ‘won’ in 2023 after ‘my’ Otago Peninsula was rated in the world’s top 10% of travellers’ attractions. High praise.</image:caption>
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      <image:title>The blog - I own the Otago Peninsula* - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>The blog - Why OSH? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/683b717a012a021fa068ff98/19b8bca7-4312-4bd7-b458-0b2aa7344f3e/Bechtel%27s+logo+%28old%29</image:loc>
      <image:title>The blog - Why OSH? - Make it stand out</image:title>
      <image:caption>The Bechtel logo as it was from 1947 - 2023. The company changed its logo on 2 February 2023 to help mark their 125th anniversary.</image:caption>
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      <image:title>The blog - Got to start somewhere - Make it stand out</image:title>
      <image:caption>The Thinker, by Auguste Rodin</image:caption>
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      <image:title>The blog - Got to start somewhere - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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